Avoid Sounding Like a Robot In the age of AI and automation, being personable with your audience is more critical than ever. Writing content can…
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Team building activities create a sense of unity and collaboration among coworkers, which in turn can have positive effects on a company’s marketing efforts and…
The holiday season is here! It’s time to get ready for the rush of shoppers looking to find the perfect gifts. As a business owner,…
Algorithms are important for small businesses because they help optimize marketing strategies and automate decision-making processes. By using algorithms, businesses can target audiences more accurately,…
Making Your Mark In this day and age, finding your opportunity to claim the spotlight in business may seem impossible – but there is no…
… and in the blink of an eye – it was Winter! It seems the season of “Happy Holidays!” is upon us again, from the…
As a creative-minded person, I get ideas ALL the time. Now, anybody could say “well I get ideas all the time too…?” The ideas I’m…
Have you ever seen a cow with a camera? If you’ve been to Chicago or New York, you may have seen her or one of…
Pay-Per-Click Marketing encompasses the use of search engine advertising to create clicks on a website rather than earning the clicks; it includes ads that are…
Over the past few months, Rapport Innovative Marketing’s clients have realized the benefits of adding pop-ups on their websites. A website pop-up is a form…