Algorithms are important for small businesses because they help optimize marketing strategies and automate decision-making processes. By using algorithms, businesses can target audiences more accurately,…
There is nothing quite like putting the pen to a trusty ole notepad to collect and record ideas and information, but in today’s market things…
Making Your Mark In this day and age, finding your opportunity to claim the spotlight in business may seem impossible – but there is no…
… and in the blink of an eye – it was Winter! It seems the season of “Happy Holidays!” is upon us again, from the…
In marketing, we understand that people want to purchase from companies that use branding and imagery we see ourselves in. We know this because we…
Email generates a whopping 3800% ROI, which is $38 for every $1 spent. Do you own a small to mid-size business? Are you looking for an…
We all know what relevancy is. However, did you know that relevancy in marketing is critical? One of the biggest parts of “relevancy” is being…
Pay-Per-Click Marketing encompasses the use of search engine advertising to create clicks on a website rather than earning the clicks; it includes ads that are…
Over the past few months, Rapport Innovative Marketing’s clients have realized the benefits of adding pop-ups on their websites. A website pop-up is a form…
Utilizing Bing to Build Exposure We know you are busy and Bing is the last thing on your mind so if you don’t have time…