How We Use Canva’s Latest Tools to Elevate Small Business Marketing
The digital design world is evolving faster than ever—and we’re here for it.
While many small business owners may not be familiar with Canva, it’s a name that matters in the creative world. Why? Canva continues to push the boundaries of visual communication with powerful tools that streamline the design process and elevate the quality of branded content. As a team of marketers and designers who are always tuned in to what’s next, we stay at the forefront of these innovations, so our clients don’t have to.
Most recently, we tapped into Canva Create 2025, the platform’s flagship event, where they unveiled Visual Suite 2.0. This next-generation toolkit redefines what’s possible in design and marketing—from productivity enhancements to AI-powered creativity—all built to support more strategic, agile workflows.
Cameron Adams, Melanie Perkins, Cliff Obrech (Canva Create screengrab)
Highlights from Canva Creates 2025
At Rapport, we’re always exploring the latest innovations to keep our clients ahead, and Canva Create 2025 delivered plenty to be excited about.
The event unveiled a powerful evolution of the platform with Visual Suite 2.0, introducing tools that blend creativity with productivity like never before.
Our team is especially eager to explore Canva’s upgraded AI features, including Magic Design and Magic Studio. These tools allow us to generate smart design drafts faster, giving us more time to focus on refining our message and brand aesthetic. With enhanced AI-powered video editing, we can now bring stories to life more dynamically, perfect for social campaigns, product launches, or brand storytelling.
We’re also looking forward to integrating Canva Sheets into our content planning workflows. This tool makes it easier to map out full campaigns—complete with visuals, captions, brand colors, and timelines—all in one collaborative space.
Additionally, the improved Brand Kit lets us maintain a high level of visual consistency across all your content. With custom templates and real-time collaboration, our team can build branded materials that are cohesive, scalable, and polished across every channel.
These features aren’t just new—they’re strategic upgrades that align with how we work: collaborative, efficient, and quality-focused. They allow us to move faster without compromising creativity and deliver content that keeps your brand ahead in a crowded digital space.
Why These Updates Matter to Our Clients
At Rapport, staying ahead of the curve isn’t just a priority—it’s part of our promise to every client.
The latest updates from Canva are more than just design enhancements; they’re tools that allow our team to work smarter, faster, and more creatively on your behalf.
These tools empower us to turn ideas into polished, on-brand visuals faster than ever, without sacrificing quality or consistency. They also help us to elevate your small business marketing.
Our team keeps a close eye on innovations across the marketing and design landscape—from Canva and Adobe Creative Suite to Meta’s ever-evolving ad tools and the latest SEO shifts—so we can continue to deliver marketing that’s relevant, effective, and forward-thinking.
Whether you’re creating a website, refreshing your brand, or scaling your digital presence, we use the most powerful tools available to keep your content sharp, seamless, and ahead of the trends.
