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Finding Things in Negative Spaces

When done correctly, logos made with negative space can be a great way to create something that people will remember.

 

Negative space is the process of using the space around a logo to create another object or image.

 

Follow the button below to see some interesting examples of negative logo design. Which one is your favorite?

This is a great example of negative space — the branches of the trees make up the wine bottles.

Did you know?

Worker bees are all female and their roles are to forage for food (pollen and nectar from flowers), build and protect the hive, clean, and circulate air by beating their wings.