#Hashtags 101

The hashtag was originally used on Twitter but has spread to other social media networks such as Facebook, Instagram, Google + and Pinterest. It helps content on social media be searched and discovered. When used correctly hashtags are a powerful tool.

 

Here are a few rules when using a hashtag for your business:

  • Don’t make it too confusing (keep it simple and not too long)
  • Use proper keywords that are relevant
  • Put them properly in a post (use longer hashtags at the end of your post)
  • No spaces
  • Don’t hashtag everything in your post (2-3 hashtags per post maximum)

 

Use these tips and start using hashtags!

 

Are you using hashtags in your social media postings?

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